Dear GTM Strategist!
At the beginning of 2025, I set myself the objective:
“Make the GTM Strategist methodology a global standard.”
And we have just taken a significant step in that direction.
After thousands of people have learned, applied, and benefited from the insights, templates, workshops, and content from the ecosystem, we have achieved a critical mass of validation, and it is time to move forward.
For the last two months, I have been working closely with Miro to bring you the GTM Strategy Blueprint.
It is an end-to-end go-to-market strategy guide that will systematically guide you through all the elements of GTM:
Market
Ideal Customer Profile (ICP)
Product
Positioning
Pricing
Growth
The GTM Strategy Blueprint will help you establish GTM fundamentals, plan for successful execution, prioritize actions that will bring you closer to your objectives, and monitor execution. Blueprint is a collection of…



