Dear GTM Strategist!
I retired.
Just kidding. This photo is from Heviz, the largest swimmable thermal lake in the world. The water is very warm - 35°C (95°F). More floating than swimming for us, experienced spa veterans.
After spending a couple of days in a thermal resort, my husband, two dogs and I are off to Budapest now.
As we are beating the heat wave, I wanted to share our “holiday chill” to answer a question that keeps on popping up from our community on LinkedIn: “How to get clients for freelance/consulting businesses?”
Short answer: They are probably already in your phone book.
Usually, it boils down to recommendations, outbound, and some inbound.
But since I know that you are serious readers who will not settle for that, here is my long answer:
Working as a solopreneur for the last 15 years taught me a thing or two about getting clients. Last year, when my partner Tim and I trained over 200 f…




