Dear GTM Strategist,
I’ve never told you this, but since January, I have been working on my first AI product.
Well … working … 😅
Hired excellent AI Product management consultants to ideate and come together with a solid value prop. I didn’t want to develop a ChatGPT wrapper - I wanted to understand the agentic workflows and how this technology can enhance our work.
Failed to validate the first productisation of the idea because the product was “fun to explore”, but retention has been a pain in the arse (read: significant churn).
Turned down an investment that a VC offered before I ever built a product because it just did not feel right. 🤷
Put everything on pause from February to May because there was so much going on in other business units that I really had to be there.
And finally got seriously into it in May, finishing the alpha version this week and getting ready to execute my go-to-market strategy for it.
I cannot tell you much more about the product at this point, but I can share my …



