Dear GTM strategist!
Claude has 10x-ed its revenue in 10 months (ChatGPT “only” 2.5x-ed it) and it took our LinkedIn by the storm.
Yet, it feels like everybody is talking about it and only a few people are harvesting massive value that Claude Code can bring to GTM teams. And it was not only a hunch - as Kyle and I are surveying our community members most people use Claude for content creation.
To do the same thing as we’ve always done more effectively (productivity). But that is just stretching the potential that Claude Code can bring to GTM - the true mastery of AI GTM comes with remaging processes and building native agentic flows.
Previously we have covered context engineering, GTM campaigns, and today I want to bring you to the weeds on how best-in-class teams such as Linear, Descript, and Canvas are building signal-driven GTM systems that actually compound over time. And we won’t stop there - you’ll get a neat GitHub repo that you can use to build your v01 of truely agentic GTM…
