10 Comments

Userpilot's ABM journey is such a refreshing take on going upmarket without breaking the bank. The Lean ABM approach proves that you don't need expensive tools to drive serious pipelin, just the right strategy and consistent execution. How did the engagement rates on LinkedIn ads compare to what they were seeing from their SEO traffic before the shift?

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Great questions - will ask https://www.linkedin.com/in/emiliakorczynska/ to answer here. Cheers

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Hey @Sophia we don't really compare engagement rates from SEO vs LinkedIn as it would be comparing apples to oranges if you know what I mean; or do you mean the conversions to e.g. demos / qualified deals? And in terms of - investment or deal size or conversion rate from impressions...?

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Wow, loved this!

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Thanks so much for your feedback!

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Hey @maja, would love to hear from you the best practices for sm with a very professional tone, and B2B marketing.

As you know, the sm working more with silly and childish stuff.

Will love to hear from your experience.

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That’s a great guide.

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So glad you liked it. Emilia is the best <3 Have a great week

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