Archive - GTM Strategist

The One GTM Decision You Cannot Afford to Get Wrong

The 5-step framework I use to pick an ICP before a single dollar goes into marketing.

Aug 14 • Maja Voje

The GTM Harness: Build an AI System Your Reps Actually Use

The hottest topic in go-to-market right now

Aug 7 • Maja Voje

July 2026

5 GTM Skills Your AI Agent Should Be Running by Now

Featuring skills from Manny Medina, Kevin "KD" Dorsey, and other operators

Jul 31 • Maja Voje

10 Ways Clay's GTM Engineers Use AI to Accelerate Sales

A behind-the-scenes look at the AI toolstack and workflows a Clay rep uses every day

Jul 24 • Maja Voje and Alex Lindahl | GTM Engineering

How to Run 7-Figure ABM Campaigns on LinkedIn With a Team of One

The four Claude skills that do the ABM grunt work, from strategy to reporting

Jul 17 • Maja Voje and Emilia Korczynska

Why We Still Pay Human Designers in 2026

We tested 6 AI design tools. Results surprised us.

Jul 10 • Maja Voje and Anze Voje

You Don't Have to Become an Influencer to Win on LinkedIn

5 modes of LinkedIn for GTM, and how to pick the one that fits your goals and your bandwidth right now

Jul 3 • Maja Voje

June 2026

How to Build a Pitch-Perfect GTM Slide That Wins Investors

VC insights inside - how to convince investors to give you the resources you need to win the market

Jun 26 • Maja Voje

Craft Irresistible Outbound Campaigns Using Claude Code

Get the full Signal-to-Pipeline playbook that produced $10M pipeline for our clients in H1

Jun 19 • Maja Voje and Anze Voje

You're Probably Scaling at the Wrong Time and Speed

50% of founders scale too late and too slow. Here is how to use your performance data to optimize your scale.

Jun 12 • Maja Voje

4 GTM Frameworks That Take You From Overwhelm to Focused Execution

The GTM Power Hour, Market Problem Map, positioning workflow, and GTM Blueprint - workshop-tested with 12,000+ companies, free to use

Jun 5 • Maja Voje

May 2026

How to Rank #1 in ChatGPT: Your Guide to AEO

6 pillars to win AI search visibility in 2026

May 29 • Maja Voje and George Chasiotis

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts