The 5-Step Framework That Turns Call Recordings Into Deal-Closing Content

How N.Rich mapped 12 months of closed-won calls to 9 content assets - with exact prompts, a free template, and LLM tracking

Oct 2 • Maja Voje

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September 2026

How to Build a B2B User Referral Program (and How to Know You're Not Ready)

The fit test operators use before they spend a dollar on incentives - and the death valley to avoid

Sep 25 • Maja Voje

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Grok Bot for GTM: what I automated in the first month

My Grok Bot stack and GTM templates for you to copy

Sep 18 • Maja Voje

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Hands On: RevOps Workflows From Your AI Agent

Live build with Nico Druelle: a full displacement play through Clay's CLI.

Sep 11 • Anze Voje

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How Attio Runs RevOps on Attio

How the team behind the CRM actually configures it for revops, AI, and pipeline

Sep 4 • Anze Voje

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August 2026

The Creator Economy Boom in B2B GTM

How best-in-class brands like Anthropic, Clay, and Miro are managing their creator programs

Aug 28 • Maja Voje

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The Living Content Graph: From Content Calendar to Mission Control

The team-of-one system that turns your company's knowledge into content - and heals itself when the facts change.

Aug 21 • Maja Voje and Adina Timar

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The One GTM Decision You Cannot Afford to Get Wrong

The 5-step framework I use to pick an ICP before a single dollar goes into marketing.

Aug 14 • Maja Voje

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The GTM Harness: Build an AI System Your Reps Actually Use

The hottest topic in go-to-market right now

Aug 7 • Maja Voje

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July 2026

5 GTM Skills Your AI Agent Should Be Running by Now

Featuring skills from Manny Medina, Kevin "KD" Dorsey, and other operators

Jul 31 • Maja Voje

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10 Ways Clay's GTM Engineers Use AI to Accelerate Sales

A behind-the-scenes look at the AI toolstack and workflows a Clay rep uses every day

Jul 24 • Maja Voje and Alex Lindahl | GTM Engineering

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How to Run 7-Figure ABM Campaigns on LinkedIn With a Team of One

The four Claude skills that do the ABM grunt work, from strategy to reporting

Jul 17 • Maja Voje and Emilia Korczynska

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